Abdul Ali Blog

Presentation of food is the desire of chef’s to impress diners. Learning & Understanding the basics of plating, plating techniques and tips will provide you to understand the need of Chef.  Let’s know what Chef's loves to do It’s about understanding the Basic Elements of Plating done by chefs   A: Chef’s Create an Outline for Plating Chef starts with drawings and sketches to visualize the plate. Find inspiration from a picture or object. They work till they get as the want  B: Chef’s Try to Keep It Simple They start with the selection of ingredient, focusing on and useable space to simplify the presentation. C: Chef’s give lot importance Balance the Dish They play with colors, shapes and textures to ensure diners are not overwhelmed. The presentation should never overpower flavor and function. D: Chef’s work Get the Right Portion Size They ensure there is the right amount of ingredients and the plate complements the dish, not too big or too small. ...

Welcome to the topic I am sharing my experience and learning about “B2B or Food Service Sales and Marketing I've been working with B2B business over 8 years, and I've found that this topic still confounds them let’s talk about Best Practices for B2B Marketers Building a growth system for a B2B business. If you are a business to business marketer, you are a business that sells to a businesses, then it's likely that there are some different ideas, different channels, different tactics that you're going to use to build your growth system. First and foremost, and you've probably discovered this already it's primarily about channel selection. There are certain channels that are going to be more potent for B2B. Business buyers, business prospects hang out in certain places where they might not hang out if you were trying to get that mom who is going to invest in some new toy that you were selling. So, it's importa...

If there's one thing that will always be in demand, its food. Everyone needs to eat, so there will always be a market for food-based businesses. With the overwhelming amount of restaurants and artisanal food purveyors out there, it can be tough to stand out, but with the right angle and marketing techniques, you can turn your culinary passion into a successful startup. If you love food or cooking, consider one of these below mentioned, as an individual or business owners can look in for the opportunity with Food .  Farm-to-table restaurateur, Ho Re Ca, Business Food Solution, Grocery & Food delivery, Food truck, Farmer's market vendor, Restaurant franchise owner, Personal chef, Nutrition coach etc. Oh! looks very broader area, the great market opportunity for business, well it's really huge. I will talk about food service industry In India, the market for organized Indian food service industry stands at the US $15 billion of the total market and is expect...

Millennials make up a quarter plus of the population in India- I think other parts of the world as well, they are growing faster - understanding them & food, consumption trends/ eating habits are very important for food solution company's & Hospitality channel with long & short business plan, branding. On a whole, millennials are more educated, tech-savvy and mobile than previous generations – so they have different expectations about their dining experiences. *Millennials (also known as the Millennial Generation or Generation Y, abbreviated to Gen Y) are the demographic cohort between Generation X and Generation Z. (Source – Wikipedia) The 4Cs below show you what millennials want in food today and tomorrow Convenience/ Quick Service: Convenience and quick-service casual dining concepts are key to getting more millennials into your restaurant/ Food Service area. They expect the cafe quality food at fast speeds or ...

  Mobile apps. Online ordering. It makes your head spin just thinking about it. If you see, people want to save time, easy access to every reach. Technology and reach will keep you up This is relatively old news as mobile technology has become the key driver for all kinds of restaurants.  If you own a restaurant, online ordering should be the focal point of your website and marketing offering the following benefits: 1.     WWW  – A trustworthy online ordering service will provide superior attendance for your restaurant. As more customers order from your menu, they will also access your social media like Facebook and Instagram.  2.     Mobile Ordering –  Most emails are opened on a mobile device today so your website has to be mobile optimized, as well as easily viewable on tablets. 3.     Reaching Out –  Online ordering allows customers to order what they want, when they want. Think of online ordering...

For restaurants (QSR/ SAR), group ordering can be a huge pain or provide a huge gain dependent upon how you line it.  If you have an online ordering system in place, it is more likely to result in the latter than the previous. Companies, teams, colleges, clubs, and Temples/ Masjid, ongoing customer are ideal customers because of the potential for regular, high-volume orders. A restaurant that offers the convenience of online group ordering and deferred payment is an attractive choice for these groups. With online ordering, one satisfied customer can easily turn into a bundle of ongoing groups of customers. How to accomplish this may be as easy as a click of a cell phone, tablet or laptop by offering: ·          Easy online group ordering that simplifies the ordering process. ·          Ease payment terms. ·          Advance ordering – so they can plac...